Engagement Solution


Janrain provides a comprehensive customer profile management solution that enables frictionless engagement with your customers across desktop and mobile. Customer social profile data creates opportunities for meaningful insights on ways to engage with your customers and to continually understand them as they change and identify new interests and activities.

These biographical, behavioral and psychographic details support targeting and personalization, and when coupled with Janrain Customer Insights other digital tools from the marketers tool kit can be used to create highly personalized experiences across sites, email and applications.

How the Janrain Platform Helps

  • User-Generated Content
    Drive engagement on both your websites and social networks. Enable your registered customers to interact with the digital experiences you’ve created for them via on-site commenting, live chat and more. Aggregate content from social channels back on your website. Your customers can also share content to multiple social networks.  Learn More »
  • Registration
    In order for your customers to engage with your digital experiences, they first need to register. Customizable forms that can be used with any engagement application - from comments, to newsletters sign-up, to contest entries and more. Gather valuable first-party data about your customers. Make login quick and easy, to keep your customers focused on engaging with you.  Learn More »
  • Integrations
    Janrain works with any engagement application on the web, iOS or Android. Simple integrations to the most popular commenting, gamification, ratings and reviews, community forums, and more.  Learn More »
  • Social Login
    Log in to your engagement applications using a social network. Reduces friction in the registration and login process to keep your customers focused on engagement opportunities.  Learn More »
  • Single Sign-On
    Manage identity across multiple websites and subdomains so your customer can engage in multiple locations easily.  Learn More »
  • Customer Insights
    Understand who is engaging on your websites. Create rich segments of your audience based on the data in their customer profile to visualize who is engaging, how often, and how frequently.  Learn More »
  • Profile Data Storage
    Effective engagement means more registered customers and more profile data. Having a robust and safe solution for storing this data is important. Additionally, appending the data from the social profile with additional insights gleaned via progressive profiling events allows for richer profiles and deeper insights.  Learn More »