Custom social media strategy
that works.

Based on our powerful infrastructure for managing user identity and social graph data, we have a solid understanding of best practices for increasing user engagement; personalizing site experiences for individual users; and maximizing ROI for social media initiatives.

We channel all that expertise into our products, but we also offer digital and social media strategists for brands seeking to maximize the value of their social media investments. Let us help you craft a custom strategy to get the most out of your Janrain experience.

Data Sheet: Digital & Social Media Strategy Services

Download


Social Profile Data Marketing & Monetization

User Acquisition and Engagement Programs

Social Media Strategy and Roadmap Planning

Social Profile Data Opportunity Analysis

Janrain creates social user personas to inform content strategy. We also user these personas to determine motivating factors and commonalities of key social media influencers.

Website Social Integration Optimization

Janrain works with you to determine the optimal mix of social engagement opportunities on digital properties, ranging from single websites to networks of sites.

Social Media Roadmap Planning

From social integration on a corporate website to social channel strategy and resource allocation, we work with you to create a roadmap that provides a path to success in social media.

Customer Data Append

Janrain’s social profile data can be augmented with a variety of additional data sources to build a holistic, unified understanding of individual customers and aggregated customer profiles.

Loyalty and Rewards Setup

We create and implement a framework to drive meaningful experiences for your users and identify incentives for behaviors that align with your business objectives.

User Personalization Analysis

Social profile data provides the opportunity to create personalized experiences for users. Janrain helps determine how to personalize content to drive a deeper site experience.

Site Visitor Behavioral Profiling

By combining social profile data with clickstream data, Janrain offers an accurate picture of your site visitors, authenticated or not.

Registration-Driving Campaigns

We offer strategy and tactics to increase on-site registration and conversion rates through a variety of mechanisms, including contests and promotions, coupons and offers, access to premium content and more.


Refer a Friend Programs

We provide the tools needed to design and execute a successful viral marketing program that drives social media return on investment. Download data sheet for more info.

Digital and social media strategy
from the people who know the
social web best.

Share