Janrain

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The Trouble with Passwords and Data Security

For years, information security experts have emphasized the importance of practicing good password hygiene—that is, using a unique and unguessable password for every individual site on which registration is required. But online users are human, and password reuse happens a lot more frequently than security professionals would ever like to admit. In fact, a 2011 [...]

Filed Under: Marketing  // Tagged: ,


Online Registration: Increasing Conversion with an Exchange of Value

Many companies come to Janrain with the main goal of increasing their registration rates by offering social login, or an easier way to register. That’s one important part of the conversion equation, but often overlooked within the registration strategy is offering site visitors reasons to register at the site, and then communicating those benefits. There’s [...]

Filed Under: Marketing  // Tagged: ,



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