Janrain

Viewing tag: registration

Online Registration: Increasing Conversion with an Exchange of Value

Many companies come to Janrain with the main goal of increasing their registration rates by offering social login, or an easier way to register. That’s one important part of the conversion equation, but often overlooked within the registration strategy is offering site visitors reasons to register at the site, and then communicating those benefits. There’s [...]

Filed Under: Marketing  // Tagged: ,



COPPA Rule Strengthened to Address the Way Kids Connect Online Today

Lewis Barr, Janrain’s new Vice President of Privacy and Legal, kicks off his first of many articles discussing identity and privacy news and regulations that impact our customers’ business. Back in 1998 when the Children’s Online Privacy Protection Act (COPPA) was enacted — in what some readers may think of as the age of digital [...]

Filed Under: Marketing  // Tagged: , , ,


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