Newsroom

At Janrain we take our role as an industry innovator and trailblazer seriously. We know it’s not just about great software, but also educating the market on how technology can drive great results. We invite our partners in media to learn more about our history, our solutions, and the successes our clients are achieving. If you need more information, or are interested in speaking with one of our team, please contact our media representative, and we’ll be happy to help!

Press Releases

June 10, 2014

Janrain Qualified as Facebook Preferred Marketing Developer

Janrain announced today that it has been qualified as a Facebook Preferred Marketing Developer (PMD). The designation as a Facebook PMD underscores Janrain’s reputation for and continued commitment to developing superior digital marketing technology for fostering uniquely engaging, personalized social brand experiences.

May 29, 2014

Janrain Launches User-Generated Content Solution

Janrain announced the launch of Janrain User-Generated Content. Janrain UGC is a customer engagement solution for marketers and publishers to offer visitors opportunities to create and amplify content across all of a brand’s digital touch points. With a single action, consumers can comment, share across social networks, chat, create original content, and see activity streams that automatically appear across a brand’s mobile and desktop experiences.

Janrain In the News

August 5, 2014

A Mobile Strategy for Guaranteeing an Engaged Audience

Businesses have been limited in their ability to see across devices and understand how the customer journey across mobile and desktop builds toward a specific desired outcome. This is an especially important problem when 90% of consumers with multiple devices switch between them to complete tasks and transactions. That’s why many marketers are now focusing on developing unified customer profiles for mapping customer activities and analyzing performance across channels and ad networks.... Read More »

July 25, 2014

Cool Janrain Tool Shows The Data You Expose When You Log In Socially

We all do it, likely without much thought. We use our social media — or other digital — identities to log into multiple websites daily. It’s quick, convenient and saves us the hassle of creating another username and password. But if you are concerned about privacy (and you should be), it’s a good idea to stop every so often and dig into what data you are exposing with those social logins.... Read More »

July 15, 2014

What’s the Most Popular Social Login on B2B Sites?

"Consumers [have been] uncertain which data is shared with websites when they use Facebook's social login," Janrain Vice President of Marketing and Customer Success Jamie Beckland told CMSWire, when asked to explain Facebook's previous decline. But, "by introducing anonymous login and line-by-line controls [in April], Facebook is asserting that consumers control their own data assets when they visit these sites."... Read More »